Project created for WYSE Travel Confederation. Youth Travel Charter has been developed for civil society and government stakeholders that hold the key to the prioritization of youth and student travel as a strategic imperative within the tourism sector, as well as the investment into its capacity development. My part in this undertaking was to create a friendly and transparent visual language that will convey the spirit of young travelers. The logo referring to travel safety combined with an apparent reference to the backpackers' society gives a clear message of the declaration and is a simple and recognizable graphic symbol.
Branding / Digital / Print
Type of project
In-house project of WYSE Travel Confederation
Adobe Photoshop / Adobe Illustrator